Christina is a senior marketing and communications professional with more than a decade of agency and in-house experience in leading corporate communications, public relations, and content marketing for companies ranging from Fortune 500 corporates to startups. Currently supporting employee communications for HSBC, she most recently headed up marketing and communications at Brinc, a hardware and IoT accelerator based in Hong Kong. At Brinc she managed all marketing, communications, global and regional media relations, digital & social media and content as well as advised on PR and marketing for its portfolio companies.
She is passionate about partnering with senior stakeholders to develop targeted strategies around building external and internal profiles for their companies. In her spare time she advises entrepreneurs on marketing and PR strategies and is also a wine contributor to Foodie magazine.